Fashion Marketing

Fashion marketing programs teach product marketing strategies, e-commerce management, and industry-specific sales. Students learn how to analyze markets, develop promotional campaigns, and manage customer relationships while expanding their knowledge and skills in five different areas of fashion: marketing, products, culture, management, and communication.
A person captures a mannequin on a smartphone, blending fashion design with digital tools.
  • A model sits on an orange square mat, surrounded by camera equipment, posing with a collection of colorful handbags.
    Fashion Merchandising
      Bachelor
    Learn wholistic key competencies to build a fashion business from scratch or work professionally in established fashion companies.
    • Starts September | January | May
    • On-campus | Jakarta
    • Taught in English, Indonesian
    • 3-4 years (2058 hours)
    • Full-time, part-time | daytime
    Fashion Merchandising
  • A female model presents a modern ensemble with a white buttoned dress over flared blue jeans, complemented by white shoes and holding a navy jacket.
    Fashion Business
      Diploma
    Ready to become a Fashionpreneur? Start your journey with LaSalle College Indonesia's International Diploma in Fashion Business. Get a complete and practical learning experience, engage with the industry’s best practices, and explore the exciting intersection between business and fashion.
    • Starts September | January | May
    • On-campus | Jakarta
    • Taught in English, Indonesian
    • 2-3 years (1680 hours)
    • Full-time, part-time | daytime
    Fashion Business
  • A contemporary boutique window display juxtaposes classical white busts adorned with vibrant modern sunglasses.
    Buyer
      Certificate
    Being a fashion buyer is a dream of many fashion enthusiasts. Get the skills to read the industry, find the perfect products, and be at the forefront of fashion trends.
    • Starts September | January | May
    • On-campus | Jakarta
    • Taught in English, Indonesian
    • 16-24 months (840 hours)
    • Full-time, part-time | daytime
    Buyer
  • A confident woman with glasses stands smiling at the camera in a chic boutique, racks of clothing in the background.
    Retail Manager
      Certificate
    Leverage your career in the fashion retail industry or as a brand owner with deeper understanding of retail business processes.
    • Starts September | January | May
    • On-campus | Jakarta
    • Taught in English, Indonesian
    • 12-24 months (840 hours)
    • Full-time, part-time | daytime
    Retail Manager

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